Archive for March 2022
The Person You Must Hire To Grow.
I first heard the concept of multipliers from my friend Tim Tassopoulos, the president of Chick-fil-A. A multiplier is someone who multiplies the business by how they exponentially advance the mission and vision. For example, on a church staff, a multiplier is someone who can recruit and engage a large number of high-quality volunteers. When…Read More
A Surprising Question Customers Are Asking.
“Jeff, you gotta see this.” I was talking to a friend of mine who is the VP of Global Marketing for a fantastic company that makes products for families. They are on the cutting edge of research in trying to find ways to serve young parents. “There’s a question that is rising to the top that…Read More