Leadership eventually comes with a microphone. It’s why the better you communicate the better you lead.
One of the best ways to improve both is to study other communicators. I’ve been studying communicators since I was a little boy on the second row of my Dad’s church. As he spoke, I could feel something in the room changing. He was connecting with people by simply saying words. I never recovered from seeing that, and I knew somehow, someway, someday, I would be a communicator too.
Over the years, I’ve been studying other communicators in an attempt to improve. None, other than my Dad, has influenced me more than John Maxwell. It’s why I wanted to share one of my favorite laws of communication from John’s brand new book, “The 16 Undeniable Laws of Communication” which releases today. Additionally, you can join John for a free digital event today at Noon EDT to hear him share more of the laws.
The one law I want to share today is the Law of Observation: Good communicators learn from Great communicators.
When I listen to communicators, I’m listening in two ways. First, I’m listening to WHAT they are saying. Second, I’m listening to HOW they are saying it. In the chapter on Observation, John provides nine questions to think through when listening to HOW communicators are presenting their message.
1. What did the communicator do to connect?
2. Why did the introduction work so well?
3. What made the structure work?
4. What was the best moment?
5. How did the communicator create it?
6. What made the communication memorable?
7. What was his or her best communication quality?
8. How much was personality and how much technique?
9. What did he or she do that I can try?
These nine questions are very helpful if you want to improve as a communicator. And all of us should want to improve our communication. After all, leadership eventually comes with a microphone.